UK artist Adam Cole’s Kiss/Crash wins XR Audience award at SXSW 2024
“Follow your instincts” - a word of advice from Adam Cole, creator of Kiss/Crash. Click the image to watch more.
Adam Cole’s Kiss/Crash has won the XR Experience Special Event Audience Award at SXSW 2024.
“Many congratulations to artist Adam Cole for winning this year's SXSW XR Audience Award for his playful yet subversive AI based installation Kiss/Crash,” says British Underground’s Crispin Parry. “It’s incredibly exciting to have showcased two award winning UK works as part of Future Art and Culture 2024 at SXSW in Austin, alongside Hatsumi's innovative Soul Paint which won the 2024 XR Experience Special Jury Award”.
Kiss/Crash by new media artist Adam Cole is an immersive, multi-screen installation exploring the subject of AI-imagery and representation, as well as autobiographical themes of loneliness, desire, and intimacy in the digital age.
Adam Cole says: “Seeing people connect with Kiss/Crash in person was one of the true pleasures of being at SXSW. The piece is a meditation on my anxieties around AI, but it is also a deeply personal self-portrait exploring desire and loneliness in the digital age. It was an incredible opportunity to see people resonate with the piece at such a prestigious festival, and winning the Audience Award is a remarkable bookend to this incredible experience. I’m more excited than ever to share this piece with new audiences and to continue making provocative, personal work that explores desire in the shadow of artificial representations”.
The eighth annual showcase of world-leading British talent focusing on work that explores the boundaries of arts and technology, Future Art and Culture is presented by British Underground and Arts Council England, with ongoing support from the British Council.
Find out more about Kiss/Crash via Future Art and Culture.
